Career Advice Tips and Advice 13 May 2022 Despite the recent mining slump, tradespeople are still in high demand and likely always will be. However, to run a successful trades business, you need more than just a great set of tools. You also need to be smart about how you market your business and take advantage of all the latest technology. By staying up-to-date with the latest trends and using the latest tools, you can easily set your business apart from the competition. Keep in mind that customers are always willing to pay more for quality, long-lasting services. So make sure you focus on providing the best possible service to your clients. Invest in Social Media for Connecting and Conversing As a tradesman, investing in social media is a great way to connect with potential customers and have conversations about your work. There are many social media platforms to choose from, so it’s important to select the ones that will work best for your business. Facebook is a great platform for connecting with people in your local area. You can create a page for your business and post photos and updates about your work. You can also use Facebook to run ads and promote special offers. Twitter is another platform that can be used to connect with potential customers and promote your business. Twitter is all about sharing short updates and engaging in conversations. You can use hashtags to reach a wider audience and connect with other tradesmen in your industry. Instagram is a visually-focused social media platform that is perfect for sharing photos of your work. You can use hashtags and location tags to reach people in your area. You can also post behind-the-scenes photos and videos to give potential customers a glimpse of what you do. LinkedIn is a professional social media platform that can be used to connect with other business professionals. You can use LinkedIn to find potential customers and promote your business. You can also use LinkedIn to join groups and participate in discussions. Pinterest is a visual platform that is perfect for sharing photos and videos of your work. You can use Pinterest to create boards of your work and pin images and videos to them. You can also use Pinterest to search for potential customers and connect with them. Social media is a great way to connect with potential customers and promote your business. Investing in social media is a smart way to reach a wider audience and build your customer base. Don’t Ignore Insurance As a tradesman, you know that accidents can happen on the job. That’s why it’s so important to have insurance to protect yourself, your business, and your clients. There are a lot of different kinds of insurance out there, and it can be confusing to know which ones you need. But one thing is for sure: you can’t afford to ignore insurance. Here’s a quick overview of the different types of insurance that tradesmen should consider: Public liability insurance: This covers you if you accidentally injure someone or damage someone’s property while you’re working. It’s essential protection in case of an accident, and it can help you avoid costly legal bills. Employers’ liability insurance: If you have employees, this insurance is legally required in many countries. It protects you in case an employee is injured or becomes ill as a result of their work. Professional indemnity insurance: This covers you if you make a mistake in your work that causes financial loss for your client. It can help you cover the cost of legal fees and damages, and it can protect your reputation. Product liability insurance: If you manufacture or sell products, this insurance can protect you in case someone is injured or their property is damaged by one of your products. Business interruption insurance: This covers you if your business has to stop operating for a period of time due to an insured event, such as a fire or flood. It can help you cover the cost of lost income and expenses while your business is closed. There are many other types of insurance available, so talk to your insurance broker to find out which ones are right for you. And don’t forget to review your insurance policies regularly to make sure they still meet your needs. Obtain the Right Licenses If you’re planning on working as a tradesman in New Zealand, you need to make sure you have the right licenses. Depending on the trade you want to work in, you may need to get a license from the New Zealand Qualifications Authority (NZQA), a trades recognition agency, or both. To work as an electrician, plumber, gasfitter, or drainlayer in New Zealand, you need to be registered with the NZQA. You can find out more about the registration process and what you need to do on the NZQA website. If you want to work as a builder, roofer, painter, or glazier, you need to be registered with a trades recognition agency. The two main agencies in New Zealand are the Building Industry Federation of New Zealand (BIFNZ) and the Roofing Association of New Zealand (RANZ). You can find out more about the registration process and what you need to do on the BIFNZ website and the RANZ website. Once you have the appropriate licenses, you’ll be able to work legally as a tradesman in New Zealand. Create a Professional Website for Credibility As a tradesman, one of the best ways to gain credibility is to create a professional website. By doing so, you are able to show off your work, list your qualifications and contact information, and provide potential customers with a way to learn more about you and your business. When creating a professional website, there are a few key things to keep in mind. First, make sure that the design of your site is clean and easy to navigate. No one wants to try to figure out how to use a complicated website, so keep it simple. Second, be sure to fill your site with high-quality content. This means including images, videos, and writing that is free of errors and is well-written. Finally, be sure to promote your website. You can do this by including your web address on your business cards and in your email signature. You can also promote your site through social media and by writing articles or blog posts that link back to your site. By following these tips, you can create a professional website that will help you gain credibility as a tradesman. Save Time Through the Right Tools When it comes to time management, it is often said that the right tools can make all the difference. This is especially true for tradesmen in New Zealand who often have to juggle a variety of tasks and deadlines. There are a number of different tools that can help tradesmen save time, from online scheduling tools to GPS tracking. One of the most popular time-saving tools for tradesmen is an online scheduling tool. This type of tool allows tradesmen to manage their appointments and jobs in one central place, meaning they don’t have to waste time chasing up paperwork or double-checking their diary. Another useful tool for tradesmen is GPS tracking. This can be used to track the location of tools and equipment, as well as employees. This can save a lot of time when it comes to trying to locate lost items or find out where someone is. Investing in the right tools can make a big difference to the efficiency of any business, but it is especially important for tradesmen who often have to work to tight deadlines. By taking the time to find the right tools for their business, they can save themselves a lot of time and hassle in the long run.